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Language : English

DOI : 10.24924/ijabm

ISSN :

  • 2289-3717
  • 2289-4619

Start Year : 2013

Published Articles : 203



Volume: 7, Issue Number: 1

THE DETERMINANTS OF CUSTOMER PATRONAGE IN THE CASE OF ISLAMIC FINANCE PRODUCTS IN THE MALDIVES

DOI :10.24924/ijabm/2019.04/v7.iss1/1.32
Aishath Imthisal Ahmed, Ismail Nizam

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Introduction

A country's economic success greatly depends on the performance of their financial sector. It acts as an intermediary to different parties such as individuals, businesses and the government to conduct their financial activities such as borrowing and deposits (Mariadas and Murthy, 2017). ... Read More


Views: 272 | Downloads: 705

IMPACT OF PRODUCT QUALITY AND PRICING STRATEGY ON CUSTOMER SATISFACTION IN HYPERMARKET IN MALAYSIA

DOI :10.24924/ijabm/2019.04/v7.iss1/33.57
Theng Tong Sern, Ananthlakshmi Mahadevan

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Introduction

Hypermarkets become more and more popular among the Malaysian consumer to purchase their grocery. As the demand grows, more and more retailers are taking part into the competition to try to increase their market share as they see that there is still a lot of potential for their market expansion plan according to (Abu & Roslin, 2008). Accoring to Heng et al. (2011), in recent decades the hypermarkets in Malaysia are growing in a very rapid pace as hypermarkets are becoming more and more popular around the world. ... Read More


Views: 272 | Downloads: 1742

PERCEIVED VALUE OF SHOPPING MALL: ATTRACTIVENESS FACTOR OF SHOPPER'S EXPERIENCE AND A FRAMEWORK TO IMPROVE THEM

DOI :10.24924/ijabm/2019.04/v7.iss1/58.71
JP PEGGIE TAN

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Introduction

Shopping mall is a group of retail stores under one roof of management. It perceived as a place for trade at the same time served as a social and community centre (Ng, 2003). In Malaysia, shopping mall has become the favourite pastime places to hang around. A reports quoted by Property Consultant CH Williams Talhar & Wond Sdn. Bhd. ... Read More


Views: 251 | Downloads: 1287

IMPACT OF E-SERVICE QUALITY DIMENSIONS ON WORD-OF-MOUTH AND CUSTOMER RETENTION AND THE MEDIATING ROLE OF CUSTOMER SATISFACTION: A STUDY ON E-COMMERCE IN MALAYSIA

DOI :10.24924/ijabm/2019.04/v7.iss1/72.102
Arwa Moustafa Kamel Eissa, Ismail Nizam

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Introduction

The rapid development in information technology and internet and computer technology is a key driver to the recent increase in the demand for e-commerce services all over theworld, and in Malaysia in particular. According to the International Trade and Industry Minister, the e-commerce industry is one of the fastest growing industries in Malaysia, its contribution to Malaysia's gross domestic product (GDP) continuously improved over the last seven years to reach RM85.8 billion in 2017, with an average annual growth rate of 12.5 percent (The Star, 2018). ... Read More


Views: 282 | Downloads: 543

THE IMPACT OF SERVICE QUALITY ON CUSTOMER SATISFACTION: A STUDY OF ARAB RESTAURANTS IN MALAYSIA

DOI :10.24924/ijabm/2019.04/v7.iss1/103.120
Wessam Monther, Ananthlakshmi Mahadevan

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Introduction

Service quality and customers' satisfaction are main elements in the external relation system for every organization where they highly specify the organization ability of competition. The organizations have been beginning in concentrating to develop and apply the standards of service according to their desire in managing the relationships with clients, where the reviewing of these standards as a part of firms culture to find an effective methods to its implementation and development (Archakova, 2013). ... Read More


Views: 270 | Downloads: 344



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